Blog
Updates, field notes and best practices.
August 28, 2026
Qualitative research methods: which one for which question
Four qualitative research methods and two quantitative ones side by side: the question each one answers, the one it cannot, and how to choose between them.
August 25, 2026
40 quantitative research question examples, by format
Forty closed questions grouped by format, what each one measures, its blind spot, and four scale decisions that change the answers.
August 22, 2026
45 open-ended questions for qualitative research
A bank of 45 open-ended questions grouped by research goal, the reason each one is phrased the way it is, and the four ways a question closes back up.
August 19, 2026
Customer satisfaction survey: an example and its limits
A customer satisfaction survey template you can copy, what every question tells you, and the four blind spots of a score out of 10.
August 16, 2026
Human in the loop automation: gate the agent, ask the user
The approval gate is half of human in the loop automation. The other half feeds judgement, taste and what users actually experienced back into the agent.
August 10, 2026
20 stay interview questions to ask before it's too late
A stay interview question bank grouped by theme, a form you can copy, the cadence that works, and why the direct manager is often the wrong person to ask.
August 1, 2026
Best user interview platforms 2026: 13 tools compared
Most user interview platforms never ask a question. We compared 13 tools on who runs the interview, what it costs and whether you can call it from code.
July 29, 2026
Interview guide: the method and a full example
The three interview families, a five-block structure, a complete guide you can copy, and the five question types that quietly ruin a study.
July 28, 2026
30 exit interview questions that get honest answers
A full set of exit interview questions grouped by theme, plus a copy-paste template and the reason most exit interviews produce nothing useful.
June 28, 2026
Automate your content strategy with Claude Tag
Claude Tag drafts and updates for a whole team, but from what? How to feed it your experts' and customers' knowledge, so it automates content AI engines cite.
May 31, 2026
Introducing Raconte
Why we built an AI that interviews people by voice, and how it turns real human knowledge into content no generic model could ever write.